Steve Jobs on Apple's Comeback
Jobs described Apple’s turnaround as urgent, practical work: the company was badly damaged, and his job was to point it back in the right direction. In the 2011 campus presentation, he also spoke of Apple’s future as something worth planning for carefully, not just surviving the present.
“Apple is like a ship with a hole in the bottom, leaking water.”
“And my job is to get the ship pointed in the right direction.”
“This is the way he lived and these are the things he leaves us, what he did, what he said, and what he stood for.”
